The buzz from the telecommunications giant comes as CNN is
being slammed for highly publicized missteps — including
botched reports tied to the federal probe of possible collusion between
President Trump’s campaign and Russia, according to three sources familiar
with the thinking of AT&T brass.
The missteps, which also include a profane anti-Trump tweet by Reza Aslan, a CNN host, have made CNN too polarizing an asset for execs at the blue chip company, a source said.
Aslan saw his CNN show, “Believer,” get canceled in the wake of the tweet.
The $85 billion acquisition of CNN parent Time Warner by AT&T could win antitrust approval by the Justice Department in the next 60 days, sources said.
“There was early talk about the way Zucker managed that wasn’t a good fit for the new organization,” one source said. “They were eyeing ways to neutralize him.”
That desire leaves Zucker facing an uncertain future that includes the possibility of getting unceremoniously dumped, one source said.
Other potential scenarios include AT&T kicking the 52-year-old executive upstairs with a corporate title that strips him of any power over CNN — or a sale of the network that would let AT&T wash its hands of any future messes.
“The news business
doesn’t seem to be central to AT&T’s content strategy,” said Craig Moffett,
a co-founder of independent media research firm MoffettNathanson. “They seem
much more interested in the entertainment brands. If selling CNN would make
regulators happy, they’ll sell it. I can’t imagine AT&T would let CNN stand
in the way of securing approval for the merger.”
Zucker could also cash out his significant holdings of Time Warner stock and
walk away from the network filthy rich, media execs said.AT&T, when asked Wednesday about Zucker’s future at CNN, seemed to dodge the question.
“We value all of Time Warner’s assets and strongly believe that the combination of our two companies will help ignite a new wave of innovation in media and entertainment,” Larry Solomon, SVP of corporate communications at AT&T, told The Post in a statement.
Of course, AT&T would have to wait until the deal closes to make any personnel moves.
If AT&T idles Zucker, it will be shunting aside an executive who more than doubled operating profits, to roughly $1 billion, over his tenure and just produced one of its highest-rated first quarters ever.
At the same time, CNN, according to second-quarter data released by Nielsen on Wednesday, slipped to third place among total viewers in both full-day and primetime periods.
CNN was No. 2 in the coveted demographic of ages 25 to 49 in full day — but was third in primetime in that demo.
“What would be the reason to fire him?” one CNN insider asked, adding AT&T would risk losing credibility and perhaps top news talent.
Reps at Time Warner declined to comment.
No comments: