Fashion Film Festival is a meeting point between filmmakers, producers, brands, agencies and emerging designers; an environment where you can share experiences and exchange information. Fashion Film is an alternative way of understanding advertising that aims to go beyond the traditional advertisement and transform it into a piece that can create emotional ties with the public.The founders of the Fashion Film Festival are Eva Font, Director, Alba Piris, Assistant Director and Creative Director and Andrea López, Production Manager. In the event will be awarded 8 awards and will participate 6 experts as curators and 13 professionals with an outstanding track record will form the jury. The projects aspiring to the prize have been created from cinematographic techniques ranging from video art to short films. Firms like Dior, Chanel, Louis Vuitton or Prada and directors like Roman Polanski, Spike Jonze or Sofia Coppola have flattered the "fashion in movement" of fashion films.Nowadays, thanks to new technologies, the Internet and social networks, a paradigm shift is taking place, bringing more and more classic advertising to audiovisual communication and cinema. Thus, the contest attaches great importance to the originality and creativity of fashion films, as it could be said that they are a genre in between advertising and film.
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