I, however, am a big supporter of trade and investment missions – particularly those that involve Prime Ministers and Premiers.
It has been my experience that many companies are impressed when they are visited by a high-level politician and it can add weight to trade and investment discussions.
That is why I fully support Premier Bernard Lord’s trade mission to Texas this week. I hope this signals more interest in trade and investment on his part.
I would provide one caution, however. These missions can be very expensive costing taxpayers tens of thousands of dollars. So the Premier would be well advised to select destinations strategically.
I was very much against his visit to Russia a few years ago. Almost no New Brunswick companies went on that trade mission and in addition, Russia has no value as a market for New Brunswick goods. From 2000-2003, the average annual amount of exports from New Brunswick to Russia was about $3M per year – or 0.04% of our total exports. Contrast that with the United States which consumes 89% of our total exports.
Russia was a colossal waste of taxpayer dollars. The U.S. is an infinitely better market to focus on.
In an effort to boost public confidence in these perceived ‘junkets’, I suggest that the Premier’s economic development officials publish a report card each year that outlines these missions, their costs (yes including the $90 hamburgers) and their outcomes.
This would do two things. It would provide the public with accountability and it would allow the government to assess their value.
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